Merchants must belong to one of the eligible Merchant Category Codes (MCCs) to participate (98% of MCCs are eligible).
How it works
Visa Easy Payment Service gives you and your customers a fast, convenient checkout.
No PIN
No Sign-Up
The benefits of Visa Easy Payment Service (VEPS)
Quicker and more convenient than cash.
Enjoy the benefits of higher value transactions compared with cash—the average U.S. consumers spend per Visa purchase is consistently higher than cash.¹
Faster checkout gives your customers a more seamless experience—help reduce long lines for smaller transactions.
Getting started is easy, with no additional fees, registration requirements or new equipment.
- Source: U.S. Visa Payment Panel Study (2Q11 to 1Q12) Visa Payment Panel Study was commissioned by Visa and has been conducted continuously since 1991 by independent research firm TNS among 20,000 respondents annually, ages 18+, and who own at least one payment card.
Visa Easy Payment Service (VEPS) limits
VEPS applies in different countries, based on the country's local currency. To find out what the VEPS limit is in your country, please contact your Visa representative.
Dispute protection
Visa’s chip card technology helps protect in-store payments against counterfeit cards by generating a unique, one-time code before the transaction can be approved.
Merchants are protected from liability related to lost and stolen fraud when performing a VEPS transaction without PIN.
Q + A
Frequently asked questions about Visa Easy Payment Service.
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To qualify, a transaction:
- Must be a Visa or Visa Electron transaction
- Must take place at a qualified merchant
- Must be under the country-specific limits
- Must be authorized by the card issuer
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No. Merchants do not need to sign up with Visa to participate in the VEPS program. There is no additional fee.
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Changes to the device are not mandatory, but may be beneficial to streamline transactions. Merchants should work with their acquirer to determine if device changes are needed.
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Merchants using magnetic stripe, chip, and contactless technologies can all benefit from VEPS. All VEPS qualifying transactions follow normal acceptance procedures. The major difference? No PIN is required and receipts are only required by request.